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How to Sell Websites to Local Businesses in 2025: A Modern Money-Making Blueprint

Think selling websites to local businesses is a relic of the early 2000s? Think again. While the days of one-and-done $1,000 website deals might be fading, there’s a fresh, lucrative way to tap into this market—and it’s all about recurring revenue. In 2025, you can charge clients $300 to $500 every month for a website that takes less than 30 minutes to build. Sound too good to be true? It’s not. Here’s how to find leads, craft an irresistible pitch, whip up websites fast, and upsell features to boost your profits—all while keeping it simple and scalable. Let’s dive into the new way to sell websites and turn local businesses into your cash-flow goldmine.
Step 1: Hunting Down the Perfect Leads
First, you need businesses to pitch. Forget cold-calling every shop in town—start smart with Google. Search “plumbers near me” (or any niche—dentists, florists, whatever), then scroll to the Google My Business listings. Click “More businesses” and head to the later pages—page 5 or beyond. Why? The top dogs on page one usually have websites (that’s why they rank high). Further down, you’ll find hidden gems without a digital footprint. “These ones don’t have websites,” our guide notes, spotting a plumber with no online presence. Jot them down in a spreadsheet—name, phone, email—to track your outreach.
Want to skip the manual grind? Use Phantom Buster (phantombuster.com). Sign up, head to “Solutions,” and select “Google Maps Search to Contact Data.” Search your niche on Google Maps, copy the URL, paste it into Phantom Buster, and tweak the settings—scrape emails, phone numbers, or social handles. Hit “Save,” run the flow, and download a CSV packed with leads. Open it in a spreadsheet, filter for “No website found,” and boom—you’ve got a hit list of businesses ripe for your pitch.

Step 2: The Pitch That Hooks Them Every Time
Now, reach out—cold calls, emails, or DMs, your pick. Here’s the script that works: “Hello, is your business currently open? I tried finding your website to check reviews by searching [niche] in [location], but couldn’t find anything. On another note, I’ve created a website for you—would it be okay if I shared a link for you to check out? Let me know if you’re interested.” Why does this land? It’s low-pressure and intriguing. “They’ll think, ‘Oh, you built something for me already? I’ll at least take a look,’” our expert explains. When they say, “Sure, send it,” you’re in.
Step 3: Building Websites in 30 Minutes Flat
Here’s where the magic happens—GoHighLevel (GHL), a white-label platform you can brand as your own. Sign up at https://www.gohighlevel.com/?fp_ref=ark, and it’s your logo, your domain—no “GoHighLevel” in sight. Clients log in like it’s Wix or Shopify, but here’s the kicker: you charge a monthly fee for access, just like those giants. To whip up a site, go to “Sites” > “Websites” > “New Website from Templates.” GHL has pre-built templates for every niche—plumbers, gyms, you name it. Search “plumbers,” pick one, and customize it fast.
Add their logo (grab it from their Google My Business or socials), tweak the colors to match their brand—use the free Chrome extension “ColorPick Eyedropper” to snag exact hues from their logo—and you’re nearly done. “Swap out the buttons to their brand colors, slap on the logo, and it’s good enough to send,” our guide says. Save, preview, and send the link. If they bite, finish it up. If not, swap the logo, adjust colors, and pitch it to the next lead. Rinse, repeat, win.

Step 4: Finishing the Job with AI and Features
Once they greenlight the template, polish it off. Use GHL’s “Content AI” to generate text—type “I’m a plumbing business called Plumber Joe’s,” hit “Generate,” and pick a header like “Say Goodbye to Plumbing Problems with Plumber Joe’s.” Add a “Free Quote” form (under “Forms” > “Add Form”) and a calendar (under “Calendars” > “New Calendar”) so customers can book appointments. Link the “Schedule an Appointment” button to the calendar page and tie the form to every “Get a Free Quote” button via a popup. “AI makes the content a breeze,” our expert notes. Total time? Under 30 minutes.
Set up their account in GHL under “Settings” > “My Staff” > “Add an Employee.” Add their details, set permissions (limit what they see), and save. They’ll get an email with login credentials to your branded platform. Charge $300-$500/month for the site and access—recurring revenue, locked in.

Step 5: Upselling for Bigger Bucks
Why stop at websites? GHL’s packed with upsell gold. Offer an all-in-one inbox ($50-$100/month) to manage texts, emails, and social DMs in one spot. Add a social planner ($50/month) to post across platforms, or automate their business—appointment reminders, lead follow-ups ($75-$150/month). Toss in a chat widget ($25-$50/month) for their site to snag leads, or a review request tool ($45/month) to boost their Google stars. “I charge $297 or $497/month depending on features,” our guide shares, “or custom plans for simpler needs.” Done-for-you? Charge more and manage it all.
Why It Works in 2025
The old one-time website fee is dead—monthly subscriptions are the future. “It’s not about building a site and walking away; it’s about racking up recurring revenue,” our expert says. Local businesses—plumbers, dentists, cafes—still lag online, and you’re their lifeline. With tools like Phantom Buster and GHL (get started at https://www.gohighlevel.com/?fp_ref=ark), you’re not just selling a product; you’re offering a branded, ongoing service. Plus, it’s low effort—30 minutes per site, endless upsell potential. “I’ve got a free course on setting up your own white-label platform—link below,” our guide adds.
In 2025, selling websites isn’t dead—it’s evolved. Find the leads, pitch smart, build fast, and upsell like a pro. Subscribe for more hacks, and start turning local businesses into your recurring revenue machine today.
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